Strategy (formerly MicroStrategy) has greatly stepped up its cryptocurrency treasury plan, culminating in the purchase of 17,994 Bitcoin between March 2 and March 8, 2026. Mostly funded through a clever mix of USD 900 million in common stock sales and USD 377 million in STRC preferred stock, this most recent acquisition of roughly USD 1.28 billion with an average price of USD 70,946 per BTC. This aggressive step shows the company’s unrelenting dedication to treating Bitcoin as its main reserve asset even in changing market conditions.
This latest activity raises the company’s total assets to an amazing 738,731 BTC, or about 3.5% of the entire worldwide Bitcoin supply. For this huge virtual vault, the total investment is around USD 56.04 billion, therefore averaging USD 75,862 per coin. Although current market prices are hovering near USD 68,000 put the overall portfolio worth at about USD 50 billion—reflecting temporary unrealized losses—the business continues to give long-term accumulation first place over short-term price swings.
A nonstop acquisition timeline, including several high-value transactions throughout February and early March, has defined the first quarter of 2026. Before the most recent billion-dollar buy, the company added 2,486 BTC in mid-February, then smaller tranches progressively pushed their total count over the 720,000 mark. Strategy is still the biggest corporate holder of Bitcoin as of March 10, 2026, therefore confirming its role as a proxy for institutional acceptance of distributed digital currencies.