Cardone Capital has expanded its real estate-Bitcoin strategy with another 1,200 BTC purchase and roughly 2,000 multifamily units. The $5.3 billion private equity firm is using rental cash flow to support regular Bitcoin purchases.
The strategy combines income-producing real estate with direct Bitcoin exposure inside private investment vehicles. Grant Cardone has promoted the model as an alternative to traditional real estate funds and corporate Bitcoin treasury companies.
Cardone Capital had already built a large Bitcoin position before the latest purchase. The firm held about $200 million in Bitcoin as of May after buying 1,000 BTC in 2025.
Cardone Capital Uses Rental Cash Flow to Buy Bitcoin
Cardone Capital directs part of its rental income toward Bitcoin purchases at regular intervals. The approach follows a dollar-cost averaging model, so purchases continue during both rising and falling markets.
Grant Cardone said the firm works to improve property cash flow and then buys more Bitcoin during market weakness.
“We work to improve the cash flow of the real estate and buy more bitcoin as it falls,” he said.
The structure differs from public Bitcoin treasury companies that often issue stock or debt to fund purchases. Cardone Capital instead uses income from apartment buildings and other properties as a recurring source of capital.
The company also relies on private fund structures rather than standard REIT rules. That setup gives Cardone Capital more flexibility to hold both property and digital assets.
1,200 BTC Purchase Expands Hybrid Portfolio
The latest expansion adds about 1,200 BTC and around 2,000 multifamily units to the strategy. The purchases increase both sides of the firm’s real estate and Bitcoin portfolio.
Cardone Capital aims to build a system where property income continuously increases Bitcoin exposure over time. The company has also discussed holding between 15% and 50% of some funds in digital assets.
Grant Cardone has set a broader target of accumulating 10,000 BTC across 10 specialized funds. Investors gain Bitcoin exposure through the fund structure without managing wallets or private keys.
Third-party institutional custodians handle Bitcoin storage and execution. Investors therefore hold an interest in the private vehicle rather than directly controlling the underlying cryptocurrency.
Hybrid Model Targets Higher Returns Than Real Estate Alone
Cardone has projected annualized returns between 22% and 32% for the hybrid strategy. Those figures remain management projections and are not established long-term performance records.
Traditional real estate returns come mainly from rental income, refinancing, and property appreciation. Cardone Capital adds Bitcoin in an attempt to introduce another source of asset growth.
The firm also argues that real estate can provide recurring cash flow during periods of Bitcoin volatility. Bitcoin, meanwhile, can provide a liquid asset that may appreciate faster than property values.
Cardone has described the strategy as “inspired by treasury companies but with real assets and real cash flow.” The company says rental income reduces dependence on repeated stock issuance.
Bitcoin Volatility and Long Lockups Remain Key Risks
The structure still carries risks from both Bitcoin and property markets. A deep Bitcoin decline could reduce fund asset values while real estate faces higher costs or weaker rental demand.
Private fund investors may also face long holding periods. Some Cardone Capital vehicles use extended lockups, which can limit access to capital before properties are sold or refinanced.
The strategy is also aimed mainly at accredited investors who meet income or net-worth requirements. That makes the structure less liquid and less accessible than public Bitcoin ETFs or listed REITs.
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