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    Home»Bitcoin»MSTR’s Bitcoin Strategy Faces Struggles as Bitcoin Price Declines
    Bitcoin

    MSTR’s Bitcoin Strategy Faces Struggles as Bitcoin Price Declines

    January 20, 20263 Mins Read


    TLDR

    • MSTR’s Bitcoin strategy, once successful, now faces significant challenges due to Bitcoin’s price decline.
    • Despite purchasing over 22,000 Bitcoin for $2.13 billion, MSTR’s stock fell by nearly 7%.
    • MSTR’s aggressive equity raises and increasing shareholder dilution are putting pressure on the company’s stock price.
    • The company’s software business generates modest revenue that cannot cover rising dividend obligations.
    • MSTR has accumulated 709,715 Bitcoin, but rising dilution and falling Bitcoin prices are limiting returns.

    MSTR, the company that pioneered the Bitcoin treasury strategy, has seen its fortunes change as Bitcoin’s price falls. Despite early success in the strategy, MSTR’s stock is now declining, even as it continues to buy more Bitcoin. The latest purchase, however, has raised concerns about the long-term viability of the strategy.


    MSTR Stock Card
    Strategy Inc, MSTR

    Bitcoin’s Price Decline Impact on MSTR

    MSTR’s Bitcoin strategy once thrived as Bitcoin’s price rose, boosting both the cryptocurrency’s value and MSTR’s stock price. However, Bitcoin has seen a significant decline, dropping 27% from its October 2025 peak of over $126,000. Despite the drop in Bitcoin’s price, MSTR’s stock has fared worse, falling more than 64% from its peak.

    This trend became evident when MSTR announced its purchase of 22,305 Bitcoin for $2.13 billion, yet its stock fell by nearly 7% in midday trading. Analysts suggest that this signals a loss of market confidence in MSTR’s strategy. The once-promising relationship between Bitcoin’s price and MSTR’s stock appears to have weakened significantly.

    MSTR has raised capital repeatedly through issuing new shares, funding its Bitcoin purchases. This dilution has caused a gradual erosion of shareholder value, with outstanding shares increasing substantially. Recently, MSTR’s shareholders approved a plan that allowed for massive increases in share issuance, further increasing dilution.

    The company’s approach to financing Bitcoin acquisitions through stock sales has led to increased shareholder dilution, reducing the value of existing shares. Despite holding 709,715 Bitcoin, MSTR faces challenges in generating incremental returns from its Bitcoin holdings. As Bitcoin’s value struggles to rise, the cost of the ongoing dilution weighs heavily on MSTR’s stock price.

    MSTR’s Growing Financial Burden

    MSTR’s software business generates modest revenue, roughly between $460 million and $500 million annually. This amount is not enough to cover the company’s increasing financial obligations, such as preferred stock dividends. The dividends are projected to cost around $775 million annually, creating a heavy financial burden for MSTR.

    To meet these obligations, MSTR has continued to rely on equity sales to fund both Bitcoin\\purchases and dividend payments. This approach is unsustainable, especially during periods of Bitcoin price weakness.



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